Looking at both sides of relationship dynamics in virtual communities : a social exchange theoretical lens
Year of publication: |
2020
|
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Authors: | Kao, Ping-Jen ; Pai, Peiyu ; Tsai, Hsien-Tung |
Published in: |
Information & management : the internat. journal of management processes and systems ; journal of IFIP Users Group. - Amsterdam : Elsevier, ISSN 0378-7206, ZDB-ID 432134-0. - Vol. 57.2020, 4, p. 1-12
|
Subject: | Attachment style | Communication style | Entitlement behavior | Popularity | Relationship velocity | Virtual community | Social Web | Social web | Beziehungsmarketing | Relationship marketing | Soziale Beziehungen | Social relations | Kommunikation | Communication |
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