Major League Baseball and Twitter usage : the economics of social media use
Year of publication: |
November 2015
|
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Authors: | Watanabe, Nicholas ; Yang, Grace Lo ; Soebbing, Brian P. |
Published in: |
Journal of sport management : the official journal of the North American Society of Sport Management. - Champaign, Ill. : Human Kinetics Publ., ISSN 0888-4773, ZDB-ID 1052907-X. - Vol. 29.2015, 6, p. 619-632
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Subject: | Social Web | Social web | Profisport | Professional sports |
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