Extent: | XXVI, 520 Seiten Illustrationen, Diagramme |
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Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Festschrift ; Sammelwerk ; Collection of articles of several authors |
Language: | German |
Notes: | Literaturangaben Enthält 22 Beiträge |
ISBN: | 3-8349-1800-8 ; 978-3-8349-1800-0 |
Classification: | Marketing |
Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014012837