Managing HR for Service Excellence and cost effectiveness at Singapore Airlines
Year of publication: |
2007
|
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Authors: | Wirtz, Jochen ; Heracleous, Loizos ; Pangarkar, Nitin |
Published in: |
Service Excellence als Impulsgeber : Strategien - Management - Innovationen - Branchen ; Bernd Stauss zum 60. Geburtstag. - Wiesbaden : Gabler, ISBN 3-8349-0688-3. - 2007, p. 307-327
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Subject: | Singapore Airlines | Dienstleistungsqualität | Service quality | Kostenmanagement | Cost management | Personalmanagement | Human Resource Management | Fluggesellschaft | Airline | Singapur | Singapore |
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