Marketing : an analytical perspective
Year of publication: |
1997
|
---|---|
Authors: | Mudie, Peter |
Publisher: |
London [u.a.] : Prentice-Hall |
Subject: | Marketing |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Perspectives on consumer choice : from behavior to action, from action to agency
Foxall, Gordon R., (2016)
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Rice, Craig S., (1966)
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Erfolgreiches Einzelhandelsmarketing : Grundlagen und Entscheidungshilfen
Berekoven, Ludwig, (1995)
- More ...
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An Exploratory Study of Consumption Emotion in Services
Mudie, Peter, (2003)
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The management and marketing of services
Mudie, Peter, (1999)
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Marketing : an analytical perspective
Mudie, Peter, (1997)
- More ...