Marketing and sales management
Thomas E. DeCarlo; William L. Cron
| Year of publication: |
2007
|
|---|---|
| Authors: | DeCarlo, Thomas E. ; Cron, William L. |
| Published in: |
Handbook of global supply chain management. - Thousand Oaks, Calif. [u.a.] : Sage, ISBN 1-4129-1805-7. - 2007, p. 119-134
|
| Subject: | Verkauf | Selling | Marketing | Marketingmanagement | Marketing management | Vertrieb | Physical distribution |
| Extent: | graph. Darst |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz im Buch ; Book section |
| Language: | English |
| Notes: | Literaturangaben |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003393881