Marketing/entrepreneurship interface research priorities (2023-2026)
Year of publication: |
2022
|
---|---|
Authors: | Alqahtani, Nasser ; Uslay, Can |
Published in: |
Journal of research in marketing and entrepreneurship. - Bingley : Emerald, ISSN 1471-521X, ZDB-ID 2524213-1. - Vol. 24.2022, 2, p. 405-419
|
Subject: | Marketing/entrepreneurship interface | Research priorities | Entrepreneurial marketing | Future research | Research agenda | Marketing strategy | Marketingmanagement | Marketing management | Marketing | Unternehmensgründung | Business start-up | Marktforschung | Market research | Entrepreneurship | Entrepreneurship approach |
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