Marketing : Konzepte - Strategien - Maßnahmen
Christian Dechêne
| Year of publication: |
2024 ; 1. Auflage
|
|---|---|
| Authors: | Dechêne, Christian |
| Publisher: |
Stuttgart : Verlag W. Kohlhammer |
| Subject: | Marketing | Marketingmanagement | Marketing management |
| Description of contents: | Table of Contents [gbv.de] |
| Extent: | 333 Seiten Illustrationen, Diagramme |
|---|---|
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch |
| Language: | German |
| ISBN: | 978-3-17-043728-9 ; 978-3-17-043729-6 ; 978-3-17-043730-2 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10014519991