Marketing : Principles and methods
by Charles F. Phillips and Delbert J. Duncan
| Year of publication: |
1956 ; 3. Aufl
|
|---|---|
| Authors: | Phillips, Charles F. ; Duncan, Delbert J. |
| Publisher: |
Homewood : Irwin |
| Subject: | Marktforschung | Vereinigte Staaten | Marketing | Marketingmanagement | Marketing management | USA | United States | Theorie | Theory |
| Extent: | 789 S |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| Notes: | Literaturang. nach den einzelnen Kapiteln. |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10000608373