Measuring effects of varying levels of advertising investments of sales of fluid milk
Year of publication: |
1965
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Authors: | Henderson, Peter L. |
Published in: |
Proceedings of the Business and Economic Statistics Section / American Statistical Association : papers presented at the annual meeting of the American Statistical Association, ... under the sponsorship of the Business and Economic Statistics Section. - Alexandria, Va. : Assoc., ISSN 0066-0736, ZDB-ID 209119-7. - 1965, p. 218-226
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Subject: | Werbung | Erfolg | Milch und Milchprodukte | USA |
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