Measuring rank-based utility in contests : the effect of disclosure schemes
Year of publication: |
2019
|
---|---|
Authors: | Hossain, Tanjim ; Shi, Mengze ; Waiser, Robert |
Published in: |
Journal of marketing research. - Thousand Oaks, CA : Sage Publishing, ISSN 1547-7193, ZDB-ID 2066604-4. - Vol. 56.2019, 6, p. 981-994
|
Subject: | rank-based utility | recognition | sales contests | lab experiments | Theorie | Theory | Experiment |
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