Medical tourism : attracting Japanese tourists for medical tourism experience
Year of publication: |
2012
|
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Authors: | Lee, Misung ; Han, Heesup ; Lockyer, Tim |
Published in: |
Journal of travel and tourism marketing. - Binghamton, NY : Haworth Press, ISSN 1054-8408, ZDB-ID 1408990-7. - Vol. 29.2012, 1/2, p. 69-86
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Subject: | Gesundheitstourismus | Health tourism | Japaner | Japanese (People) | Urlaubsverhalten | Holiday behaviour | Verbrauchereinstellung | Consumer attitudes | Informationsverbreitung | Information dissemination | Virales Marketing | Viral marketing | Südkorea | South Korea |
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