MNC subsidiary channel relationships as extended links : implications of global strategies
Mahima Hada, Rajdeep Grewal and Murali Chandrashekaran
| Year of publication: |
2013
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|---|---|
| Authors: | Hada, Mahima ; Grewal, Rajdeep ; Chandrashekaran, Murali |
| Published in: |
Journal of international business studies : JIBS ; an official journal of the Academy of International Business. - Basingstoke, Hampshire : Palgrave Macmillan, ISSN 0047-2506, ZDB-ID 410609-X. - Vol. 44.2013, 8, p. 787-812
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| Subject: | subsidiary relations | global strategy | distribution channels | research methods | econometrics | organization theory | Multinationales Unternehmen | Transnational corporation | Vertriebsweg | Distribution channel | Ausländische Tochtergesellschaft | Foreign subsidiary | Strategisches Management | Strategic management | Internationales Marketing | International marketing | Globalisierung | Globalization |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010206160