Mobile bank applications : antecedents and consequences of young bank customer loyalty
Mustafa Nourallah
| Year of publication: |
2022
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|---|---|
| Authors: | Nourallah, Mustafa |
| Published in: |
International journal of management practice : IJMP. - Olney, Bucks : Inderscience Enterprises, ISSN 1741-8143, ZDB-ID 2170808-3. - Vol. 15.2022, 1, p. 131-149
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| Subject: | antecedents of loyalty | attitudinal loyalty | behavioural loyalty | consequences of loyalty | customer satisfaction | Dick and Basu's framework | MBA | mobile bank application | YBCs | young bank customers | Beziehungsmarketing | Relationship marketing | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Electronic Banking | Electronic banking | Bank | Kundenbindung | Customer retention | Privatkundengeschäft | Personal banking |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJMP.2022.119920 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012800132