Modeling global spillover in new product takeoff
Year of publication: |
2008
|
---|---|
Authors: | Everdingen, Yvonne Maria van ; Fok, Dennis ; Stremersch, Stefan |
Published in: |
MSI reports : working paper series. - Cambridge, Mass., ISSN 1545-505X, ZDB-ID 2127174-4. - 2008, 4, p. 95-122
|
Subject: | Innovation | Innovationsdiffusion | Innovation diffusion | Spillover-Effekt | Spillover effect | Theorie | Theory | Empirische Methode | Empirical method | Welt | World |
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