Moral judgment and its impact on business-to-business sales performance and customer relationships
Year of publication: |
2011
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Authors: | Schwepker, Charles H. <Jr.> ; Good, David J. |
Published in: |
Journal of business ethics : JOBE. - Dordrecht : Springer, ISSN 0167-4544, ZDB-ID 868017-6. - Vol. 98.2011, 4, p. 609-625
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Subject: | Lieferantenmanagement | Supplier relationship management | Verkaufspersonal | Salespeople | Beziehungsmarketing | Relationship marketing | Ethik | Ethics |
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