A multi-dimensional view of consumer value to explain socially-responsible consumer behavior : a fuzzy-set analysis of Generation Y's fast-fashion consumers
Rubens Pauluzzo and Michela Cesarina Mason
| Year of publication: |
2022
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|---|---|
| Authors: | Pauluzzo, Rubens ; Mason, Michela C. |
| Published in: |
Journal of marketing theory and practice : JMTP. - Philadelphia, PA : Routledge, Taylor & Francis Group, ISSN 1944-7175, ZDB-ID 2070142-1. - Vol. 30.2022, 2, p. 191-212
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| Subject: | Fast Fashion | Fast fashion | Generation Y | Nachhaltigkeit | Sustainability | Konsumentenverhalten | Consumer behaviour | Wirtschaftsethik | Economic ethics | Online-Befragung | Web survey | Italien | Italy |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1080/10696679.2021.1908146 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10013358764