Multisensory image as a component of destination image
Year of publication: |
2015
|
---|---|
Authors: | Xiong, Jia ; Noor Hazarina Hashim ; Murphy, Jamie |
Published in: |
Tourism management perspectives : TMP. - Amsterdam [u.a.] : Elsevier, ISSN 2211-9736, ZDB-ID 2672710-9. - Vol. 14.2015, p. 34-41
|
Subject: | Destination image | Multisensory image | Ancient town tourism | China | Tourismus | Tourism | Markenimage | Brand image | Tourismusmarketing | Tourism marketing | Herkunftsbezeichnung | Designation of origin | Destinationsmanagement | Destination management |
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