"New-wave" global firms : Web 2.0 and SME internationalisation
Jim Bell; Sharon Loane
| Year of publication: |
2010
|
|---|---|
| Authors: | Bell, Jim ; Loane, Sharon |
| Published in: |
Journal of marketing management : MM. - Abingdon : Routledge, Taylor & Francis Group, ISSN 0267-257X, ZDB-ID 645971-7. - Vol. 26.2010, 3/4, p. 213-229
|
| Subject: | Social Web | Social web | KMU | SME | Fuzzy-Set-Theorie | Fuzzy sets | Globalisierung | Globalization | Innovationsmanagement | Innovation management |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003984925