Next generation business strategies for the base of the pyramid : new approaches for building mutual value
Year of publication: |
2011
|
---|---|
Authors: | London, Ted ; Hart, Stuart L. |
Publisher: |
Upper Saddle River, NJ : Pearson Education |
Subject: | Strategisches Management | Strategic management | Geschäftsmodell | Business model | Entwicklungsländer | Developing countries |
Description of contents: | Table of Contents [gbv.de] |
Published items: |
7 hits in ECONIS - Online Catalogue of the ZBW
|
Extent: | XXXVII, 249 S. graph. Darst. |
---|---|
Type of publication: | Book / Working Paper |
Type of publication (narrower categories): | Sammelwerk ; Collection of articles of several authors |
Language: | English |
ISBN: | 978-0-13-704789-5 ; 0-13-704789-4 |
Source: | ECONIS - Online Catalogue of the ZBW |
-
Building better ventures with the base of the pyramid : a roadmap
London, Ted, (2011)
-
Reaching customers at the base of the pyramid : a two-stage business strategy
Gollakota, Kamala, (2010)
-
Business strategies at the bottom of the pyramid
Schuster, Tassilo, (2011)
- More ...
-
Reinventing strategies for emerging markets : beyond the transnational model
London, Ted, (2008)
-
Revolutionary routines : capturing the opportunity for creating a more inclusive capitalism
Milstein, Mark B., (2007)
-
Reinventing strategies for emerging markets: beyond the transnational model
London, Ted, (2004)
- More ...