Nipping the dead mall trend in the bud : a modified shopper-based mall equity model for South Africa's distressed malls
Asphat Muposhi, Chengedzai Mafini and Roy Marlon Shamhuyenhanzva
| Year of publication: |
2022
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|---|---|
| Authors: | Muposhi, Asphat ; Mafini, Chengedzai ; Shamhuyenhanzva, Roy Marlon |
| Published in: |
International journal of electronic marketing and retailing : IJEMR. - Olney, Bucks. : Inderscience Enterprises Ltd., ISSN 1741-1033, ZDB-ID 2251608-6. - Vol. 13.2022, 1, p. 43-64
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| Subject: | dead mall | shopper-based mall equity | shopping mall value | mall attachment | South Africa | Konsumentenverhalten | Consumer behaviour | Südafrika | Einkaufszentrum | Shopping center | Firmenimage | Corporate reputation |
Online Resource
| Type of publication: | Article |
|---|---|
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Other identifiers: | 10.1504/IJEMR.2022.119245 [DOI] |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10012695453