Nonprofit marketing best practices
Year of publication: |
2007
|
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Authors: | Burnett, John J. |
Publisher: |
Hoboken, N.J. : Wiley |
Subject: | Nonprofit-Organisation | Marketing | Nonprofit organizations |
Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
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Mission-based marketing : positioning your not-for-profit in an increasingly competitive world
Brinckerhoff, Peter C., (2003)
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Strategic marketing for nonprofit organizations
Kotler, Philip, (1987)
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Strategic marketing for nonprofit organizations
Kotler, Philip, (1996)
- More ...
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On the meaning and measurement of religiosity in consumer research
Wilkes, Robert E., (1986)
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Advertising : principles and practice
Wells, William, (1989)
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An appraisal of the use of student subjects in marketing research
Burnett, John J., (1986)
- More ...