Offering branded remanufactured/recycled products: at what price?
Year of publication: |
2014
|
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Authors: | Hamzaoui-Essoussi, Leila ; Linton, Jonathan D. |
Published in: |
Journal of remanufacturing. - Heidelberg : Springer, ISSN 2210-4690, ZDB-ID 2636480-3. - Vol. 4.2014, 9, p. 1-15
|
Subject: | Brand name | Willingness to pay | Remanufacturing | Markenartikel | Brand | Zahlungsbereitschaftsanalyse | Markenführung | Brand management | Preismanagement | Pricing strategy | Konsumentenverhalten | Consumer behaviour |
Type of publication: | Article |
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Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
Language: | English |
Other identifiers: | 10.1186/s13243-014-0009-9 [DOI] hdl:10419/155488 [Handle] |
Source: | ECONIS - Online Catalogue of the ZBW |
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