On Southbound Ease and Northbound Fees : Literal Consequences of the Metaphoric Link between Vertical Position and Cardinal Direction
Year of publication: |
[2012]
|
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Authors: | Nelson, Leif D. |
Other Persons: | Simmons, Joseph P. (contributor) |
Publisher: |
[2012]: [S.l.] : SSRN |
Subject: | Wahrnehmung | Perception | Konsumentenverhalten | Consumer behaviour | Zeit | Time | Preis | Price | Marktforschung | Market research |
Extent: | 1 Online-Ressource (38 p) |
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Type of publication: | Book / Working Paper |
Language: | English |
Notes: | In: Journal of Marketing Research, Forthcoming Nach Informationen von SSRN wurde die ursprüngliche Fassung des Dokuments 2009 erstellt |
Other identifiers: | 10.2139/ssrn.963159 [DOI] |
Source: | ECONIS - Online Catalogue of the ZBW |
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