Online drivers and offline influences related to loyalty to airline websites
Year of publication: |
2012
|
---|---|
Authors: | Forgas, Santiago ; Palau i Saumell, Ramon ; Sánchez, Javier ; Huertas-García, Rubén |
Published in: |
Journal of air transport management. - Amsterdam [u.a.] : Elsevier, ISSN 0969-6997, ZDB-ID 1208154-1. - Vol. 18.2012, 1, p. 43-46
|
Subject: | British Airways | Fluggesellschaft | Airline | Website | Electronic Commerce | E-commerce | Kundenzufriedenheit | Customer satisfaction | Großbritannien | United Kingdom |
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