Online market research : cost-effective searching of the internet and online databases
John F. Lescher
| Year of publication: |
1995 ; 1. print.
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|---|---|
| Authors: | Lescher, John F. |
| Publisher: |
Reading, Mass. [u.a.] : Addison-Wesley |
| Subject: | Datenbank | Online-Recherche | Marketingforschung |
| Description of contents: | Table of Contents [digitool.hbz-nrw.de] |
| Extent: | XVII, 269 S. : Ill. |
|---|---|
| Type of publication: | Book / Working Paper |
| ISBN: | 0-201-48929-5 |
| Source: |
Persistent link: https://www.econbiz.de/10004308914