Package size decisions
Oded Koenigsberg; Rajeev Kohli; Ricardo Montoya
| Year of publication: |
2010
|
|---|---|
| Authors: | Koenigsberg, Oded ; Kohli, Rajeev ; Montoya, Ricardo |
| Published in: |
Management science : journal of the Institute for Operations Research and the Management Sciences. - Catonsville, MD : INFORMS, ISSN 0025-1909, ZDB-ID 206345-1. - Vol. 56.2010, 3, p. 485-494
|
| Subject: | Produktgestaltung | Product design | Verpackung | Packaging | Verkaufsförderung | Sales promotion | Preisdifferenzierung | Price discrimination |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003962308