Philanthropy, profits, and problems : the emergence of joint venture marketing
Year of publication: |
1991
|
---|---|
Authors: | Barnes, Nora Ganim |
Published in: |
Akron business and economic review. - Akron, Ohio : Univ., ISSN 0044-7048, ZDB-ID 412836-9. - Vol. 22.1991, 4, p. 78-86
|
Subject: | Unternehmenskooperation | Inter-firm cooperation | Nonprofit-Organisation | Nonprofit organization | Marketingmanagement | Marketing management | USA | United States |
-
Wymer, Walter W., (2003)
-
Nonprofit and for-profit partnerships : rationale and challenges of cross-sector contracting
O'Regan, Katherine M., (2008)
-
The politics of partnerships : a critical examination of nonprofit-business partnerships
Seitanidi, Maria May, (2010)
- More ...
-
Impact of online reviews of customer care experience on brand or company selection
Karakaya, Fahri, (2010)
-
Missed eWOM opportunities : a cross-sector analysis of online monitoring behavior
Barnes, Nora Ganim, (2014)
-
New England Indic restaurants business and culture : an exploratory empirical study
Barnes, Nora Ganim, (2013)
- More ...