Place marketing: how did we get here and where are we going?
Year of publication: |
2008
|
---|---|
Authors: | Kavaratzis, Mihalis ; Ashworth, Gregory |
Published in: |
Journal of Place Management and Development. - Emerald Group Publishing Limited, ISSN 1753-8343, ZDB-ID 2421628-8. - Vol. 1.2008, 2, p. 150-165
|
Publisher: |
Emerald Group Publishing Limited |
Subject: | Marketing strategy | Marketing | Cities |
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