A pragmatic and holistic approach to strategic formulation through adopting balanced scorecard, SWOT analysis and blue ocean strategy -- a case study of a consumer product manufacturer in China
Year of publication: |
2008
|
---|---|
Authors: | Koo, L.C. ; Koo, Hannah ; Luk, Lewis |
Published in: |
International Journal of Managerial and Financial Accounting. - Inderscience Enterprises Ltd. - Vol. 1.2008, 2, p. 127-146
|
Publisher: |
Inderscience Enterprises Ltd |
Subject: | strategy formulation | SWOT analysis | failure mode and effects analysis | FMEA | risk priority number | RPN | success mode and effects analysis | SMEA | opportunity priority number | OPN | strategic formulation | balanced scorecard | BSC | blue ocean strategy | BOS | consumer products | manufacturing | China | business strategy |
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