Predictors and outcome of customer satisfaction : moderating effect of social trust
Sara Javed, Md. Salamun Rashidin, Wang Jian
Year of publication: |
2021
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Authors: | Javed, Sara ; Rashidin, Md. Salamun ; Wang, Jian |
Published in: |
Decision : official journal of Indian Institute of Management Calcutta. - [Erscheinungsort nicht ermittelbar] : Springer India, ISSN 2197-1722, ZDB-ID 2194154-3. - Vol. 48.2021, 1, p. 27-48
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Subject: | Customer satisfaction | Brand loyalty | Social trust | Service quality | Fast food industry | Kundenzufriedenheit | Dienstleistungsqualität | Vertrauen | Confidence | Konsumentenverhalten | Consumer behaviour | Beziehungsmarketing | Relationship marketing |
Saved in:
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