Extent:
517 Seiten
Diagramme
22 cm
Series:
Type of publication: Book / Working Paper
Type of publication (narrower categories): Lehrbuch ; Textbook ; Bibliografie enthalten ; Bibliography included
Language: German
Notes:
Literaturverzeichnis: Seite 481-509
ISBN: 3-17-016670-0 ; 978-3-17-016670-7
Classification: Marketing ; Betriebswirtschaft: Allgemeines
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10001481542