Preispolitik
Hermann Diller
| Year of publication: |
2008 ; 4., vollst. neu bearb. und erw. Aufl.
|
|---|---|
| Authors: | Diller, Hermann |
| Publisher: |
Stuttgart : Kohlhammer |
| Subject: | Preismanagement | Pricing strategy | Theorie | Theory | Preispolitik |
| Description of contents: | Table of Contents [swbplus.bsz-bw.de] ; Description [bvbr.bib-bvb.de] ; Description [swbplus.bsz-bw.de] |
| Extent: | 576 S. graph. Darst. |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Type of publication (narrower categories): | Lehrbuch ; Textbook ; Bibliografie enthalten ; Bibliography included |
| Language: | German |
| Notes: | Literaturverz. S. [525] - 565 |
| ISBN: | 3-17-019492-5 ; 978-3-17-019492-2 |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10003328619