Preispolitik im Kulturbetrieb : Eintrittspreise erfolgreich gestalten
Tom Schößler
| Year of publication: |
[2019]
|
|---|---|
| Authors: | Schößler, Tom |
| Institutions: | Springer Fachmedien Wiesbaden (publisher) |
| Publisher: |
Wiesbaden : Springer VS |
| Subject: | Kultursektor | Cultural sector | Preismanagement | Pricing strategy | Kulturmanagement | Cultural management | Kulturelle Einrichtung | Preispolitik | Kulturbetrieb |
| Description of contents: | Table of Contents [gbv.de] ; Description [deposit.dnb.de] |
| Extent: | IX, 174 Seiten Illustrationen 23.5 cm x 15.5 cm |
|---|---|
| Series: | |
| Type of publication: | Book / Working Paper |
| Language: | German |
| ISBN: | 3-658-18568-6 ; 978-3-658-18568-8 ; 978-3-658-18569-5 |
| Other identifiers: | 10.1007/978-3-658-18569-5 [DOI] |
| Classification: | Marketing |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10011978698