Extent:
199 S.
graph. Darst.
Series:
UTB ; 1123
Type of publication: Book / Working Paper
Type of publication (narrower categories): Lehrbuch
Language: German
Notes:
Mit 46 Abb. u. 6 Tab. - Literaturverz. S. 186 - 195
ISBN: 3-437-40110-6
Classification: Marketing
Source:
ECONIS - Online Catalogue of the ZBW
Persistent link: https://www.econbiz.de/10014010963