Product recall effectiveness and consumers' participation in corrective actions
Year of publication: |
2024
|
---|---|
Authors: | Raithel, Sascha ; Hock, Stefan J. ; Mafael, Alexander |
Published in: |
Journal of the Academy of Marketing Science. - Dordrecht : Springer Netherlands, ISSN 1552-7824, ZDB-ID 2067360-7. - Vol. 52.2024, 3, p. 716-735
|
Subject: | Health belief model | Medical Ethics | Product recall | Product recall effectiveness | Recall compliance | Produkthaftung | Product liability | Produktsicherheit | Product safety | Konsumentenverhalten | Consumer behaviour |
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