Qualitative market research : a practitioner's and buyer's guide
Wendy Gordon and Roy Langmaid
| Year of publication: |
1988
|
|---|---|
| Authors: | Gordon, Wendy ; Langmaid, Roy |
| Publisher: |
Aldershot [u.a.] : Gower |
| Subject: | Marktforschung |
| Extent: | XIII, 262 S. : Ill., graph. Darst. |
|---|---|
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-566-05115-X |
| Source: |
Persistent link: https://www.econbiz.de/10004060660