Quantifying the competitive impact of a new entrant
Year of publication: |
1993
|
---|---|
Authors: | Geisel, Martin S. ; Narasimhan, Chakravarthi ; Sen, Subrata K. |
Published in: |
Journal of Business Research. - Elsevier, ISSN 0148-2963. - Vol. 26.1993, 3, p. 263-277
|
Publisher: |
Elsevier |
Saved in:
Online Resource
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