Recognizing Native Ads as Advertising: Attitudinal and Behavioral Consequences
Year of publication: |
2019
|
---|---|
Authors: | An, Soontae ; Kerr, Gayle ; Jin, Hyun Seung |
Published in: |
Journal of Consumer Affairs. - Wiley, ISSN 0022-0078, ZDB-ID 2066552-0. - 2019 (03.02.)
|
Publisher: |
Wiley |
Saved in:
Online Resource
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