Extent:
XX, 320 S. : Ill., graph. Darst.
Series:
Schriftenreihe innovatives Dienstleistungsmanagement. - Hamburg : Kovač, ISSN 1439-7625. - Vol. 27
Type of publication: Book / Working Paper
Type of publication (narrower categories): Dissertation u.a. Prüfungsschriften
Language: German
Thesis:
Zugl.: Münster (Westfalen), Univ., Diss., 2009
ISBN: 978-3-8300-5081-0
Classification: Marketing
Source:
Persistent link: https://www.econbiz.de/10004959105