Relationship marketing and customer orientation of sales people : learning from banks
Year of publication: |
2013
|
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Authors: | Abeysekera, Nalin ; Wickramasinghe, Ananda |
Published in: |
International journal of financial services management : IJFSM. - Olney, Bucks. : Inderscience Enterprises, ISSN 1460-6712, ZDB-ID 2193369-8. - Vol. 6.2013, 1, p. 79-91
|
Subject: | Bank | Beziehungsmarketing | Relationship marketing | Sri Lanka |
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