Relationship unrest: A strategic perspective for business-to-business marketers
| Year of publication: |
2001
|
|---|---|
| Authors: | Good, David J. ; Evans, Kenneth R. |
| Published in: |
European journal of marketing : EJM. - Bradford : Emerald, ISSN 0309-0566, ZDB-ID 189982x. - Vol. 35.2001, 5-6, p. 549-565
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