Repurchase loyalty for customer social co-creation e-marketplaces
Year of publication: |
2014
|
---|---|
Authors: | Kang, Ju-Young M. |
Published in: |
Journal of fashion marketing and management. - Bingley : Emerald Group Publishing Limited, ISSN 1361-2026, ZDB-ID 2144075-X. - Vol. 18.2014, 4, p. 452-464
|
Subject: | Social media | Loyalty | Co-creation | Commitment | Web site quality | Value equity | Social Web | Social web | Beziehungsmarketing | Relationship marketing | Website | Kundenintegration | Customer integration | Dienstleistungsqualität | Service quality | Kundenzufriedenheit | Customer satisfaction | Konsumentenverhalten | Consumer behaviour | Electronic Commerce | E-commerce | Betriebliche Wertschöpfung | Value creation | Online-Marketing | Internet marketing |
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