Towards a unified customer experience in online shopping environments : antecedents and outcomes
Year of publication: |
2016
|
---|---|
Authors: | Bilgihan, Anil ; Kandampully, Jay ; Zhang, Tingting Christina |
Published in: |
International journal of quality and service sciences. - Bingley [u.a.] : Emerald, ISSN 1756-669X, ZDB-ID 2473962-5. - Vol. 8.2016, 1, p. 102-119
|
Subject: | m-commerce | e-commerce | Online communities | Social media | Co-creation | Online customer experience | Web design | Tablet/smartphone applications | Social Web | Social web | Online-Handel | Online retailing | Beziehungsmarketing | Relationship marketing | Electronic Commerce | E-commerce | Website | Konsumentenverhalten | Consumer behaviour | Online-Marketing | Internet marketing | Kundenzufriedenheit | Customer satisfaction | Kundenintegration | Customer integration | Digitale Dienste | Web-based service |
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