Resell versus direct models in brand drug distribution
Kathleen Iacocca; Yao Zhao; Adam Fein
| Year of publication: |
2013
|
|---|---|
| Authors: | Iacocca, Kathleen ; Zhao, Yao ; Fein, Adam J. |
| Published in: |
International journal of pharmaceutical and healthcare marketing : IJPHM. - Bingley : Emerald, ISSN 1750-6123, ZDB-ID 2364540-4. - Vol. 7.2013, 4, p. 324-240
|
| Subject: | Brand-drug | Direct model | Pharmaceutical distribution | Price inflation | Resell-model | Arzneimittel | Pharmaceuticals | Inflation | Pharmaindustrie | Pharmaceutical industry | Theorie | Theory | Markenartikel | Brand |
| Extent: | graph. Darst. |
|---|---|
| Type of publication: | Article |
| Type of publication (narrower categories): | Aufsatz in Zeitschrift ; Article in journal |
| Language: | English |
| Source: | ECONIS - Online Catalogue of the ZBW |
Persistent link: https://www.econbiz.de/10010237651