Retrospective : a cross-sectional test of the effect and conceptualization of service value revisited
Year of publication: |
2016
|
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Authors: | Cronin, J. J. |
Published in: |
The journal of services marketing. - Bingley : Emerald Group Publishing Limited, ISSN 0887-6045, ZDB-ID 1027140-5. - Vol. 30.2016, 3, p. 261-265
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Subject: | Customer value | Service co-creation | Service dominant logic (SDL) | Kundenwert | Betriebliche Wertschöpfung | Value creation | Dienstleistung | Services | Beziehungsmarketing | Relationship marketing | Kundenintegration | Customer integration | Dienstleistungsqualität | Service quality | Service-Dominant Logic | Service-dominant logic | Dienstleistungssektor | Service industry | Kundenservice | Customer service |
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