Review of literature on green consumer behaviour over 25 years (1994-2018)
Year of publication: |
2020
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Authors: | Shabbirhusain RV |
Published in: |
The marketing review. - Helensburgh : Westburn Publ., ISSN 1469-347X, ZDB-ID 2039374-X. - Vol. 20.2020, 1/2, p. 45-61
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Subject: | Green consumer behaviour | Literature review | Green marketing | Consumer behaviour towards sustainability | Konsumentenverhalten | Consumer behaviour | Umweltbewusstsein | Environmental consciousness | Öko-Produkt | Sustainable product | Öko-Marketing | Bibliometrie | Bibliometrics | Nachhaltige Entwicklung | Sustainable development |
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