Reviving traditions in research on international market entry
guest ed. by Tiger Li
| Year of publication: |
2003 ; 1. ed.
|
|---|---|
| Other Persons: | Hult, Gert Tomas M. (contributor) |
| Publisher: |
Amsterdam [u.a.] : JAI |
| Subject: | Internationales Marketing | Markteintrittsstrategie | Aufsatzsammlung |
| Extent: | IX, 169 S. : graph. Darst. |
|---|---|
| Series: | Advances in international marketing : a research annual. - Greenwich, Conn. [u.a.] : JAI Pr., ISSN 1474-7979. - Vol. 14 |
| Type of publication: | Book / Working Paper |
| Language: | English |
| ISBN: | 0-7623-1044-8 |
| Classification: | Marketing |
| Source: |
Persistent link: https://www.econbiz.de/10004447177