Rise and fall of stars: Investigating the evolution of star status in professional team sports
Year of publication: |
2011
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Authors: | Yang, Yupin ; Shi, Mengze |
Published in: |
International journal of research in marketing : IJRM ; official journal of the European Marketing Academy. - Amsterdam : Elsevier, ISSN 0167-8116, ZDB-ID 6226917. - Vol. 28.2011, 4, p. 352-367
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