Role of customer-need-complexity on customer satisfaction in service supply chains
Year of publication: |
2009
|
---|---|
Authors: | Tiwari, Vikram ; Ding, Xin David |
Published in: |
3rd International Conference on Global Interdependence and Decision Sciences, December 28-30, 2009, Hyderabad, India. - Delhi : Macmillan Publishers India, ISBN 0-230-32852-0. - 2009, p. 7-16
|
Subject: | Kundenzufriedenheit | Customer satisfaction | Lieferkette | Supply chain | Dienstleistungssektor | Service industry | Dienstleistungsqualität | Service quality | Beziehungsmarketing | Relationship marketing |
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